Your help needed

31 Mar 2019 by John Swannick

Folks

This time of the year is the most critical for recruitment, not least of juniors.

We have just run two campaigns for All Stars Cricket and Swallows & Amazons programmes which reached an incredible 8,000 local people of parent age using paid-for advertising on Facebook.

But the most powerful recruitment approach is still ‘word of mouth’. By a long chalk. Now ‘word of mouth’ is far more powerful thanks to social media.

We have recently seen the power of a Facebook campaign driven by hundreds of committed and enthusiastic – indeed passionate – supporters in relation to the Farmers’ Market.

Now I am asking for your support in a little experiment to see if we can drive that sort of engagement for our junior programmes.

If you are on Facebook, please go to the newly set up All Stars Cricket at Staplehurst Cricket & Tennis Club and Swallows & Amazons at Staplehurst Cricket & Tennis Club pages. You can use the links below.

If you use a PC or laptop or the browser on your tablet, the Facebook pages should look like the image above. It will look different on your phone depending what make and whether it’s Android or IoS.

But you should be able to:
- ‘Like’ the pages.
- ‘Follow’ to receive automatic updates.
- ‘Share’ it to your timeline and to any local Facebook groups you belong to (although all the obvious community ones have been done!)

But above all, ‘Invite Friends’. All of them. Or at least the local ones.

Help spread the word and generate traffic which in turn will generate more. If we could get 100 people to do all or some of these things, the pages will reach thousands, maybe even tens of thousands of people, with the personal endorsement of someone they know. You. How powerful is that?

https://www.facebook.com/All-Stars-Cricket-at-Staplehurst-Cricket-Tennis-Club-415381565696404/

https://www.facebook.com/Swallows-Amazons-at-Staplehurst-Cricket-Tennis-Club-402346777222271/

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